Sichwa Technology (hereinafter referred to as ‘Sichwa’ or ‘Business’) strictly complies with domestic personal information protection laws. We also we provide services in compliance with international standards such as the OECD’s guidelines for personal information protection.

1. Personal Information we collect

Users can use most Sichwa services, such as information search and news viewing, the same as members without registering as a member.

Services such as Shopping, Sichwa motors, jobs, blog, etc., Sichwa collects the minimum amount of personal information necessary to use the service.

When registering as a member, ‘ID, password, name, date of birth, gender, and mobile phone number’ are collected as mandatory items. If the date of birth entered by the user is a child under the age of 14, the legal representative information (legal representative’s name, date of birth, gender, duplicate registration information (DI), mobile phone number) is additionally collected. And optionally collect your email address.

IP addresses, cookies, service use records, device information, and location information may be created and collected in the process of using the service. In addition, images or voices may be collected from search services using images and voices.

Sichwa collects personal information through the following methods.

• • When a user agrees to the collection of personal information and directly enters information during membership registration and service use, the personal information is collected.
  • In the course of consulting through the customer center, personal information of users may be collected through web pages, e-mails, faxes, and phone calls.
  • Personal information may be collected in writing at offline events and seminars.
  • You may receive personal information from external companies or organizations affiliated with Sichwa In this case, in accordance with the Personal Information Protection Act, personal information is provided to Sichwa after the affiliate obtains consent from the user to provide personal information.
  • Generated information such as device information may be automatically generated and collected during the process of using the PC web or mobile web/app.

2. Use of collected personal information

We use personal information only for the following purposes, such as member management of Sichwa and other Sichwa-related services (including mobile web/app), service development, provision and improvement, and establishment of a safe Internet use environment.

Personal information is used for member management, such as confirmation of intention to join membership, confirmation of age and consent of legal representative, identification of users and their legal representatives, identification of users, and confirmation of intention to withdraw from membership.

In addition to providing existing services such as content (including advertisements), new service elements such as demographic analysis, analysis of service visits and usage records, formation of relationships between users based on personal information and interests, and provision of customized services based on acquaintances and interests, etc. Personal information is used for discovery and improvement of existing services.

Delivery of notices such as restrictions on use of members who violate laws and Sichwa Terms of Use, prevention and sanctions against acts that impede the smooth operation of the service, including acts of illegal use, prevention of account theft and illegal transactions, and amendments to terms and conditions, personal information is used for user protection and service operation, such as record retention for dispute resolution and civil complaint handling.

Personal information is used for identity authentication, purchase and payment of fees, and delivery of products and services in accordance with the provision of paid services.

Personal information is used for marketing and promotion purposes, such as providing event information and participation opportunities, and providing advertising information.

Personal information is used for service usage history and access frequency analysis, service usage statistics, service analysis and customized service provision according to statistics and advertisements.

In terms of security, privacy, and safety, personal information is used to establish a service use environment that users can use with confidence.

3. Provision and consignment of personal information

In principle, Sichwa does not provide personal information to outside parties without user consent.

Sichwa does not provide personal information to outside parties without the user’s prior consent. However, if the user directly consents to the provision of personal information in order to use the services of an external partner, and if there is an obligation to submit personal information to Sichwa in accordance with relevant laws, an imminent risk to the life or safety of the user is confirmed. Personal information is provided only for the purpose of solving this problem.

Sichwa outsources some of its work to provide convenient and better service.

Sichwa entrusts some of the tasks necessary to provide services to an external company, and regulates and supervises the necessary matters so that the entrusted company handles personal information safely in accordance with the Personal Information Protection Laws. If Sichwa does not use services related to the work entrusted to the trustee, the user’s personal information will not be provided to the trustee.

4. Destruction of personal information

In principle, Sichwa destroys users’ personal information without delay when they withdraw from membership.

However, if the user has obtained separate consent for the storage period of personal information, or if the law imposes an obligation to keep information for a certain period of time, personal information will be safely stored for that period.

Personal information that has achieved the purpose of collection and use of personal information, such as membership withdrawal, service termination, and the arrival of the personal information retention period agreed by the user, is destroyed in a non-renewable way.
Information for which preservation obligations are imposed by law will also be destroyed in a way that cannot be reproduced without delay after the relevant period has elapsed.

In the case of electronic file types, technical methods are used to safely delete them so that they cannot be recovered or reproduced, and printed materials are destroyed by crushing or incineration.

Rights of users and their legal representatives and how to exercise them

• Users can inquire, modify, or delete their personal information at any time in
• Users can request to suspend the processing of personal information at any time, and in cases where there are special provisions in the law, etc., they can reject the request to suspend processing.
• Users can withdraw their consent to the collection and use of personal information at any time.
• In the case of children under the age of 14, the legal representative has the right to inquire, correct, delete, suspend processing, and withdraw consent to collection and use of children’s personal information.
• If a user requests correction of errors in personal information, the personal information will not be used or provided until the correction is completed. In addition, if incorrect personal information has already been provided to a third party, we will notify the third party of the result of the correction without delay so that the correction can be made.
• Users can visit our contact page and reach out to us on any matter related to this topic.

5. Sichwa’s effort to protect personal Information

Sichwa does its best to safely manage users’ personal information, and protects personal information beyond the level required by the Personal Information Protection Act.

We establish and implement an internal management plan for personal information protection.

We establish an internal management plan for personal information, including matters related to the organization and operation of the personal information protection organization, such as the designation of a personal information protection officer, and check whether the internal management plan is well implemented every year.

We are taking measures to control access to personal information and restrict access rights.

In order to block illegal access to personal information, we have established and implemented standards for granting, changing, and canceling access to the personal information processing system, and have installed and operated an intrusion prevention system and an intrusion detection system. In addition, we minimize the number of employees handling personal information, and reduce the possibility of personal information leakage by separating the external Internet network from the internal network for employees’ work PCs that can download personal information from the personal information processing system.

Encryption measures are in place to safely store and transmit personal information.

In addition to passwords, unique identification information, account numbers and card numbers that are required to be encrypted by law, email addresses and mobile phone numbers are additionally encrypted and stored. In addition, personal information is transmitted and received safely over the network through encrypted communication.

We take measures to keep personal information access records and prevent forgery and falsification.

The personal information handler keeps and manages the records of access to the personal information processing system, and periodically checks the access records to prevent misuse, misuse, loss, forgery, falsification, etc. of personal information, and access records of personal information handlers To prevent forgery, alteration, theft, or loss, we keep the connection records safely.

We are installing and updating security programs for personal information.

Data are frequently backed up in preparation for damage to personal information, and the latest vaccine program is used to prevent leakage or damage to users’ personal information or data.

We are taking physical measures for safe storage of personal information.

In order to prevent the leakage or damage of personal information of members by hacking or computer viruses, etc., the system is installed in an area where access is controlled from the outside, and access control procedures are established and operated.

6. Scope of application of this Privacy Policy

• This privacy policy applies to ‘Sichwa (www.sichwa.com )’, and all brands / sub domains related to it as well as related services (including mobile web/app). Personal information processing for services provided under other brands Policies may apply.
• If personal information is collected from another company’s website linked to Sichwa, this Privacy Policy does not apply after the personal information is provided with the user’s consent.

7. Obligation to notify before revision

If there is any addition, deletion, or modification of the contents of this Privacy Policy, we will notify you in advance through the ‘Notice’ at least 7 days before the revision.